Connection, he explained, was the essence of pop music, according to his boss, Jimmy Iovine: “Jimmy always says it’s all about the connection between the artist and the fans, ” he says. “This whole business, it’s just about that connection.

John Seabrook
About This Quote

When we hear a song that we like or enjoy, we feel like we know the artist and the song. We like it and feel like we want to help this person achieve their dreams. This is the connection that Jimmy Iovine was talking about.

Source: The Song Machine: Inside The Hit Factory

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